Jon Reast : rechercher sur Z-Library

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1

Brand trust and brand extension acceptance: the relationship

Journal:

Journal of Product & Brand Management

Année:

2005

Langue:

english

Fichier:

PDF, 318 KB

english, 2005

2

Brand Values Related to Industrial Products

Paul Michell, Jacqui King, Jon Reast

Journal:

Industrial Marketing Management

Année:

2001

Langue:

english

Fichier:

PDF, 85 KB

english, 2001

3

East meets West: Toward a theoretical model linking guanxi and relationship marketing

Shaalan, Ahmed S., Reast, Jon, Johnson, Debra, Tourky, Marwa E.

Journal:

Journal of Business Research

Année:

2013

Langue:

english

Fichier:

PDF, 755 KB

english, 2013

4

Social facts and ethical hardware: Ethics in the value proposition

Graham Spickett‐Jones, J., Kitchen, Philip J., Reast, Jon D.

Journal:

Journal of Communication Management

Année:

2004

Langue:

english

Fichier:

PDF, 466 KB

english, 2004

5

Memorable customer experiences: A research anthology

Journal:

Journal of Marketing Management

Année:

2013

Langue:

english

Fichier:

PDF, 76 KB

english, 2013

6

An Integrated Framework of Newspaper Advertising: A Longitudinal Analysis

Leonidou, Leonidas C., Spyropoulou, Stavroula A., Leonidou, Constantinos N., Reast, Jon D.

Journal:

Journal of Marketing Management

Année:

2006

Langue:

english

Fichier:

PDF, 320 KB

english, 2006

7

Prescription drug communication strategies: A comparative analysis of physician attitudes in Europe, the Middle East, and the Far East

Reast, Jon D., Lindgreen, Adam, Palihawadana, Dayananda, Spickett-Jones, Graham, Barnes, Bradley R.

Journal:

Journal of Marketing Management

Année:

2011

Langue:

english

Fichier:

PDF, 281 KB

english, 2011

8

The Ethical Aspects of Direct to Consumer Advertising of Prescription Drugs in the United Kingdom: Physician versus Consumer Views

Reast, Jon, Palihawadana, Dayananda, Shabbir, Haseeb

Journal:

Journal of Advertising Research

Année:

2008

Langue:

english

Fichier:

PDF, 113 KB

english, 2008

9

25 years of Psychology & Marketing: a multidimensional review

Haseeb Ahmed Shabbir, Jon Reast, Dayananda Palihawadana

Journal:

Psychology and Marketing

Année:

2009

Langue:

english

Fichier:

PDF, 181 KB

english, 2009

10

The Manchester Super Casino: Experience and Learning in a Cross-Sector Social Partnership

Jon Reast, Adam Lindgreen, Joëlle Vanhamme, François Maon

Journal:

Journal of Business Ethics

Année:

2010

Langue:

english

Fichier:

PDF, 1.76 MB

english, 2010

11

Re-designing the value chain at scania trucks

Ian Brooks, Jon Reast

Journal:

Long Range Planning

Année:

1996

Langue:

english

Fichier:

PDF, 1.35 MB

english, 1996

12

To Do Well by Doing Good: Improving Corporate Image Through Cause-Related Marketing

Vanhamme, Joëlle, Lindgreen, Adam, Reast, Jon, Popering, Nathalie

Journal:

Journal of Business Ethics

Année:

2012

Langue:

english

Fichier:

PDF, 430 KB

english, 2012

13

Guest Editorial: Corporate Social Responsibility in Controversial Industry Sectors

Lindgreen, Adam, Maon, François, Reast, Jon, Yani-De-Soriano, Mirella

Journal:

Journal of Business Ethics

Année:

2012

Langue:

english

Fichier:

PDF, 151 KB

english, 2012

14

Deconstructing Subtle Racist Imagery in Television Ads

Haseeb A. Shabbir, Michael R. Hyman, Jon Reast, Dayananda Palihawadana

Journal:

Journal of Business Ethics

Année:

2014

Langue:

english

Fichier:

PDF, 297 KB

english, 2014

15

Legitimacy-Seeking Organizational Strategies in Controversial Industries: A Case Study Analysis and a Bidimensional Model

Reast, Jon, Maon, François, Lindgreen, Adam, Vanhamme, Joëlle

Journal:

Journal of Business Ethics

Année:

2013

Langue:

english

Fichier:

PDF, 281 KB

english, 2013

16

To Do Well by Doing Good: Improving Corporate Image Through Cause-Related Marketing

Joëlle Vanhamme, Adam Lindgreen, Jon Reast and Nathalie van Popering

Journal:

Journal of Business Ethics

Année:

2012

Langue:

english

Fichier:

PDF, 2.71 MB

english, 2012

17

Corporate Social Responsibility in Controversial Industry Sectors || Guest Editorial: Corporate Social Responsibility in Controversial Industry Sectors

Adam Lindgreen, François Maon, Jon Reast and Mirella Yani-De-Soriano

Journal:

Journal of Business Ethics

Année:

2012

Langue:

english

Fichier:

PDF, 536 KB

english, 2012

18

Plasma Etching of Tapered Features in Silicon for MEMS and Wafer Level Packaging Applications

Ngo, Ha-Duong, Hiess, Andre, Seidemann, Volker, Studzinski, Daniel, Lange, Martin, Leib, Jürgen, Shariff, Dzafir, Ashraf, Huma, Steel, Mike, Atabo, Lilian, Reast, Jon

Journal:

Journal of Physics Conference Series

Année:

2006

Langue:

english

Fichier:

PDF, 405 KB

english, 2006